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Previously in game ad’s have been seen in racing games, or soccer franchises. This felt natural because of the fact that you would see ad’s in those presentations in real life right? Well Splinter Cell is pushing the whole in-game advertisement thing one step further, Ubisoft have allowed their sponsors to place ads in many of the places Sam Fisher will perform his acts of torture.

Ubisoft even went as far as listing certain hot spots in the game world that players are very likely to go. Could this be a new trend in gaming, it will sure help put some more dollars in the developers pockets.

Let’s just hope the game isn’t too plastered with these ads, we don’t want to see a Virgin Airlines ad while Sam is hanging on the side of a building.

Written By Gary A Swaby

Deeper than the words embedded in somebody's wedding ring

1. JOEKILLA says:

   November 13, 2009 at 5:34 pm

   Not feeling it( remember MGS4 Apple stuff? ) yet in these days where games cost mad money I am not surprised, I personally say keep those advertising elements in sports games where it actually improves the authentic aspect.

   Reply

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